Poster campaign for Picturehouse Cinemas, Up On The Roof Film Festival.
7 nights, 7 films shown up on the roof of a 4-story Art Deco building in the heart of London.
The festival programme was a mix of classic films and new releases. The common theme was the rooftop setting on which they were viewed.
To celebrate this fresh perspective, we commissioned illustrator, Ray Oranges, to recreate scenes from each of the featured films, as viewed from a 4th storey rooftop.
Fresh Awards 3 x Gold